Can You Use Someone’s AI Voice or Image?

Identify whose voice, face, body, performance, story, identity, or reputation the output represents—and what a reasonable audience may believe they said, did, or endorsed.

Possessing a recording or photograph does not establish authority to clone, transform, train on, or commercially use the person’s identity.

Permission must address the exact purpose, asset, message, audience, media, duration, territory, channels, edits, derivatives, paid promotion, and onward use—not a vague future-use clause.

Employment, customer, student, patient, fan, child, elder, disability, language, grief, incarceration, and economic relationships can undermine meaningful choice even when a form is signed.

Distinguish permission to capture an input, use it in one output, retain it, train or fine-tune a model, create a reusable clone, and let a provider reuse it.

Attach source authority, model and version, generation date, responsible operator, human edits, asset identifier, and chain of custody to every derivative.

Disclosure should be timely, perceptible, understandable, durable across crops and reposts, accessible in equivalent formats, and specific enough to explain what was synthesized.

A truthful-looking asset can become deceptive through a new caption, channel, audience, language, edit, event, or adjacency. Treat each material context change as a new use.

Reenactments and historical simulations need clear separation from recordings of real events, preserved uncertainty, source notes, and safeguards against invented testimony or false authenticity.

Define how the represented person can withdraw future use, what happens to reusable models and stored inputs, which published copies can be removed, and which limits were disclosed beforehand.

Maintain reporting, impersonation detection, asset lookup, channel takedown, correction, notification, evidence preservation, and accountable incident ownership.

Do not create or distribute, resolve authority first, use nonsynthetic media, or evaluate one bounded and revocable use. No decision transfers to another person, asset, purpose, model, or channel.